James Carter

I went with this magazine cover as my poor example mostly due to the fact that it’s to crowded there’s so much going on with different typefaces all at different opposing angles. This was creating an unintended feeling of chaos on the page as if it was all just slapped on. When Redesigning the cover I simplified the typography,  and tried to make it clear what the poster was about keeping the typefaces in the same font-family. First I found a similar replacement image for her, then the“Heroes” title card and began attempting to find a font similar enough to seem cohesive with the title since I didn’t know the exact one they used. I then thought back to watching the show remembering the distinct feel and the nullified colours often used in it and attempted to match the feel of the poster to the show itself, bringing out the feelings associated with the show such as sense of scale, wonder, admiration, and most important gloom to emphasise the gloomy undertones the show had. Deciding on the colour palette of faint orange/golds and deep blues to get the gloomy feel. I used an image of a planet and some empty space to emphasise the scale of the show. I then changed the colour of her dress to royal blue to give the feeling of admiration I was looking for before moving on to placing the hook part of the typography rewrote to captivate the reader with a little conceptual design from the word “Save” with “Heroes” at the bottom right corner, I placed it there as I recently saw a study suggesting the eye naturally follows an N shape when looking at a page starting at the bottom left meaning as I have nothing new at the top right the eye should naturally land on the hook leading them to read further.